Quite an article, Jon, thank you for posting. Make it a combo with their exclusive French-pressed New Orleans style coffee for only $14! I think the magazines were hesitant to say how bad the Cimarron really was because they had been lobbying for something like it. I’m guessing Wanetik left the program pretty early and wasn’t replaced with another Yuppie whisperer, judging by the Cimarron’s relative lack of progress. Aug 03, 2020. In the wake of the second gas crisis, in the bottom of the worst economy in many years, sales were bad and the underwhelming Diesel and V6 engines were not helping. Spooked by the success of premium small cars from Mercedes-Benz, GM elected to rebadge its awful mass-market J-platform sedans, load them up with chintzy fabrics and accessories and call them "Cimarron, by Cadillac." )” mode. The Cimarron was simply one of GM’s most brazen and callus attempts to dupe the few remaining Cadillac devotees into buying the new ‘European’ Cadillac by doing nothing but raiding the J.C. Whitney catalog, slapping a few pimped-out shiney bits on the outside (and a grungy leather interior on the inside) of a 4-door Cavalier, then having the audacity to double the price. Besides, fuel economy was only important for CAFE reasons by then. *Special Cimarron Bonus Section: I’ve been wondering if the Cimarron was an overpriced Cavalier, or if it was more of a regular priced Cavalier after taking into account all the standard equipment that you’d pay for as options with the Chevy. Most importantly the public had no impression it was related to the Nova….Conversely I can’t believe how lazy the Cimarron was…Only different endcaps front and rear…It even used the same dashboard and gauges… - Cruise control module went out/replaced at 120,000 miles. Featured Car Model Latest Car Model Reviews. 1984, our featured year, was largely a carryover, however the grille was again redesigned, as … It’s crucial to remember when I first laid eyes on a Cimarron (in a magazine), I’d never seen a Cavalier in the flesh, much less 2 million of them. Nothing like shoot for the best by having a lofty goal of, at a minimum, of making a car that they would be happy with. We certainly didn’t buy one (the ’67 Volvo was still running perfectly) but for a few years, every time we saw a Cimarron, my mom lusted. From that I’m-living-in-1981 perspective, the review makes the whole idea of the Cimarron not nearly so implausible as it seems today in hindsight. It also demonstrates that whatever GM did with Cadillac after 1979, the execution would have been abominable. The Chevrolet Nova-based Cadillac Seville had sold pretty well during the … The cars the Cimarron was ostensibly competing with were totally in C&D’s wheelhouse and this was the first Detroit product to legitimately enter that market segment. The CTS that followed in 2003 wasn't perfect, but it was at least worthy of the Cadillac name -- and a big seller, too. Minor issues I plan to replace (motors to the mirrors, replacing the belt until the harmonic balancer was adjusted-new engine installed-,get the carpet and floor-board checked out, etc.). Surprisingly, much of it was rather upbeat. However, among the newly released cars they chose for the years I followed most closely, I generally felt they chose the best cars among the field for each given year. But all of this makes me wonder, if the Cimarron — the very definition of a poorly conceived product — got such favorable reviews, just imagine how glowing the reviews would have been if the car was just a smidgen better? Apparently the Long Term Test on the 82 Cimarron did not particularly endear it to the editors, nor had any of the improvements made prior to 1985. Plenty of contemporary cars couldn’t match that time, though today I think every car in the U.S. market could beat such tortoise-like acceleration. I did try to test drive a Cavalier Type 10 stick like a cousin owned, but the dealer (a big dealer, too) had nothing remotely like it and let me drive a rental-grade version with an automatic. The Cimarron had the most horsepower and torque, best acceleration time (0-60 10.08 sec.) The Cimarron may have been the greatest brand-equity consumer of all time, but it certainly didn’t help that it arrived at the same time that Cadillac stopped delivering engines that worked in their traditional products. On paper, it lines up pretty well with the market segment. GM/Cadillac could not catch up to the stiffer german bodywork. It had potential and if Cadillac could continue to aggressively improve it, it was credited as a legitimate future competitor to the best imported luxury sport sedans. Thanks for the link. See Kelley Blue Book pricing to get the best deal. CR 1076516. Another consideration…The Seville was an unqualified success…the Cimmaron….an embarrassing failure. Is there any realistic way in the early 80’s that Cadillac could have gotten in and been competitive in the Yuppie car market? A few of them led troubled lives or werent successful, but they all seemed like important cars at the time. Cadillac Cimarron: See 1 user reviews, 14 photos and great deals for Cadillac Cimarron. A friend’s parents bought a Cimmaron, probably a 1982 model. That's my personal view. One thing I find interesting is that the original Escalade was just as lazy a badge-job as the Cimarron was, but it clicked that time and I think is still the best-selling Cadillac. The tester had 9″ fans on the back that sucked in air through the drives and quickly fouled the heads on the drive…we had to keep getting them replaced…plus would often scratch the media on the diskettes. Cadillac’s fundamental problems were multifaceted and included (1) any number of issues affecting all GM divisions, not just Cadillac, and (2) the division’s decision to chase volume. After the fiasco of the Cimarron in the early '80s, I thought Cadillac would stick to what it does best: luxurious, commodious coupes and sedans with healthy V-8 power. However, look at the photos in this article and then go back and look at the group photo with the BMW and Audi in the 1981 Motor Trend article. The Type-10 hatchback coupe was so much better looking. In reality, you have streets filled with J-cars, K-Mart parking lots filled with them, and they all looked the same. Inside it looked like a Chevy that had leather seating surfaces. They have seemed to pull their punches at times, such as the 81 MT article here. The Cimarron was a bit different in that is was similar size to foreign cars and sold in only one configuration, with everything essential to its competitive mission standard. By the end, it wasn’t a bad little car, but “not a bad little car” is a terrible standard for the Standard Of The World. Cadillac model Cimarron belongs to entry-level luxury / compact executive car class. $7000 out the door. Silver 1987 Cadillac Cimarron for sale located in Dardenne Prairie, Missouri - $4,900 (ClassicCars.com ID CC-989633). And incompetence. It also cost about twice as much as well. No question, the magazine read like a press release for most new cars they reviewed. Instead, earlier models starting in 1982 had stiff upright rooflines even on the “coupes” which were really two-door sedans which failed to appeal to the millions who bought GM’s midsize coupes in the 1970s and early 80s. 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